Cran-Max®
For preventive care against UTIs and other health benefits

No holiday table would be complete without cranberries of one sort or another. There are whole cranberries, cranberry juices and cocktails, and cranberry sauces. Many people use cranberries in baking, turning out tempting recipes such as cranberry scones, cranberry muffins, and all kinds of breads and cakes and relishes. But most Americans have been taking the cranberry for granted. Not only does it add to over-all festivities, with color and great taste, it brings with it many health benefits which we are only just beginning to discover.

In our "health food" industry, cranberries are renowned first and foremost as an aid to urinary tract health. Cran-Max® is the world's first nutraceutical cranberry product specifically designed to ward off urinary tract infections (UTIs) BEFORE they begin, and is manufactured by Cape Cod Biolab, Inc.

The key features of Cran-Max® relative to UTIs are these:

• Cran-Max® has been clinically tested by urologists in ongoing multi-site outcome studies, and has been found to be efficacious in reducing the onset of urinary tract infections and in improving voiding disorder symptoms.
• Cranberry has been scientifically shown to have value in preventing colonization of bacteria in the bladder.
• Cran-Max® is a dietary supplement in 500 mg. capsules, bioengineered to have unique potency against E. coli and other gram-negative bacteria that cause UTIs.
• The nutritional factors in 500 mg of Cran-Max® are greater than those in 10 oz. of cranberry juice cocktail.
• Cran-Max® is made from the complete cranberry - the fruit solids, juice, seeds and skin - using a patent-pending process, which supercharges the values found in nature. Unlike other cranberry supplements, Cran-Max® contains the full synergistic spectrum of the whole cranberry and is not just an extract.
• Cran-Max® has a unique delivery system called Bio-Shield™, which increases bioavailability of its cranberry actives. It protects them from degradation while passing through the stomach, and then provides a sustained release of these actives to the target sites in the body.
• Recommended dosage of Cran-Max® is: (A) For patients with normal bladders: just one capsule a day; (B) For patients with neurogenic bladders: two capsules a day.
• There are no known side effects or contra-indications if used in association with drugs.

Cran-Max® linked with healthy urinary tract
Statistics show that 30% of women will have some sort of urinary tract infection this year. Also, half the women in the world will have had a urinary tract infection (UTI) by the age of thirty. Although women are more prone to this affliction, men are by no means immune. But there is hope. Human trials verify that Cran-Max® can help prevent the occurrence of UTIs. And if a UTI does occur, Vibrant Health's U.T. Vibrance may very well eradicate it.

Health Benefits Beyond UTIs
The cranberry is a fruit that is native to North America. American Indians used it as a preparation for wound dressing. We now recognize that the stanching, antibacterial and healing properties lie in the rich polyphenol content including condensed tannins and smaller OPCs.

Cranberries were later used by colonists to treat blood disorders, liver problems, and cancer. Modern research shows that the OPCs and anthocyanidins in cranberry and other plants can promote liver health and healing, while certain organic acids - specifically ellagic acid - and proanthocyanidins promote DEATH of tumor cells.

Later, colonial sailors used cranberries aboard ship to prevent scurvy and it worked marvelously well. The high vitamin C content and rich complement of vitamin P constituents (i.e. the polyphenols and organic acids) were unknown to the colonists, but that did not stop cranberries from keeping scurvy at bay.

It has long been known that the cranberry had health benefits. It is now a proven fact that significant health benefits are obtained by using the Whole Cranberry. Ongoing medical research at major universities across the United States is studying the relationship of the bio-active components in cranberries to urinary tract infections, reduction in malignant tumors, remittance of aggressive cancers and retarding the aging process, for the cranberry is an antioxidant cocktail in its own right.

Cran-Max® concentrates all the goodness of cranberries into one capsule without the sugar that might be found in cranberry juice beverages.

What is Cran-Max®?
Cran-Max® is made from 100% pure cranberries. The product is a powdered dietary supplement in capsule form produced from pure cranberry fiber, infused with cranberry juice concentrate through a proprietary process. This process enhances and intensifies the natural beneficial constituents of the whole cranberry without the addition of sugars, preservatives, flavorings, or coatings. It results in a material made from the whole cranberry that contains all of the nutritional factors present in whole cranberry.

Cran-Max® Whole Cranberry Components
Polyphenols: Proanthocyanidins,.Anthocyanidins & OPCs
Organic Acids: Hippuric, Ellagic, Shikimic, Quinic, Malic, Benzoic & Citric acids
Minerals & Vitamins: Vitamins A & C, Calcium, Iron, Copper, Magnesium, Niacin, Phosphorus, Potassium, Riboflavin, Sodium, Thiamin & Zinc
Dietary Fibers: 4.45 g/100 g
Total Carbohydrates: 10.39g/100g

One can now reap the benefits of the
complete cranberry with Cran-Max® supplements:
In Cran-Max®, the OPCs are concentrated to exceed the potency of pine bark extracts (60%) and match the finest grapeseed extracts.

The distribution of OPCs in cranberry fruit and cocktail is very similar to that found in grapeseed and pine bark extracts.

Distribution of Proanthocyanidin in Cranberry Juice Cocktail The distribution of OPCs in cranberry fruit and cocktail is very similar to that found in grapeseed and pine bark extracts.

Distribution of Proanthocyanidin in Cran-Max® In Cran-Max®, the OPCs are concentrated to exceed the potency of pine bark extracts (60%) and match the finest grapeseed extracts.

Cran-Max® is a better free radical scavenger than Vitamin E or cranberry juice. Ellagic acid is a highly significant component of Cran-Max®. This organic acid is know to kill cancer cells outright and has therapeutic value at dosages as low as 8 milligrams per day. One 500 mg. Capsule of Cran-Max® should deliver at least 8.5 milligrams of ellagic acid.

Organic Acid Cranberry Juice Cran-Max® - % (w/v) % (w/w) Quinic 1.6 2.1 Malic 6.8 5.0 Citric 2.7 3.8 Ellagic 0.1 1.7 TOTAL 11.1 12.6

Ellagic Acid Molecular Structure Newly Discovered in Cran-Max® Key organic acids in Cran-Max®. Note ellagic acid content in Cran-Max®, while juice lacks ellagic acid.

Summary:
Ongoing medical research continues to study the relationship of bio-active components in cranberries to urinary tract infections, tumor reduction, regression of aggressive cancers and slowing the aging process. Significant health benefits are obtained by using the WHOLE cranberry's entire complement of natural components.

ADDENDUM
The Crane-berry: a short history
An old American Indian legend has it that the wild cranberry was a gift of the Great Spirit. The legend continues how the cranberry was brought from heaven in the beak of a dove and dropped into a bog. The Indians introduced the Pilgrims to these sour red berries that grew in the bogs around Plymouth. The Cape Cod Indians called the berry Ibimi, meaning bitter berry.

The pink blossom of the plant looked like the head of a crane, to the early settlers. So they named this new fruit the crane berry, which was later changed to cranberry.

The Indians, around the Cape Cod area, used cranberry poultices to draw venom from arrow wounds. [OPCs are very astringent. ed.] The bright red cranberry juice gave them dye for rugs and blankets. Crushed cranberries mixed with dried venison and fat formed a food the Indians called pemmican. They would shape the mixture into cakes and bake it in the hot sun. In spite of this rather crude processing method, the rich store of antioxidants in the berries would allow pemmican to keep for a long time. Other tribes dried the berries, and seasoned them with maple sugar.

The early English settlers found the sweetened berries made an excellent sauce for meats. The Pilgrims then began inventing cranberry recipes of their own. They made cranberry sauce, cranberry tarts, cranberry nog, and a jam made of cranberries and apples, sweetened with syrup from pumpkin pulp.

When the settlements turned into thriving towns, cranberries remained popular. As the trade with Europe grew, cranberries were served to ships' crews (to provide them with vitamin C) to prevent scurvy. Other documented medical applications in the 17th century included the relief of stomach ailments, liver problems, blood disorders, and cancer. Boiled berry and seal oil were used to reduce the severity of gall bladder attacks.

As Mother Nature drapes the New England countryside with a blaze of Fall color, the annual cranberry harvest begins. What used to be a hand picking harvest, has become much faster with the advent of harvesting machines and water. In winter, the cranberry bogs are flooded to protect the vines. After the ice forms, the water underneath is drained off. Under their blanket of ice, the cranberry vines can then breathe.

Today the cranberry that was given to us by Native Americans is more popular than ever. This small fruit has evolved into hundreds of products. Over 52 million households use products from the cranberry. This familiarity with cranberries should make the consumer education process for all the benefits of Cran-Max® fairly easy.

Available in bottles of 60 two-piece gelatin capsules, 500 mg. Cran-Max® per capsule Cran-Max® - $13.25